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Scandinavian Business Forum at IESE Business School


Zafo Law has sponsored the II edition of the Scandinavian Business Forum, which is an event organized by the Danish Business Circle in Barcelona together with the Swedish Chamber of Commerce in Barcelona, this year arranged at the IESE Business School in Barcelona.


The headline of this years event was “cultural factors when managing global human ressources”.


The speakers of the round table discussion was:


• Marina Dubakina, Store Manager at IKEA L'Hospitalet and former HR Mnager at IKEA Retail Russia.
• Iban Mas, Regional Director Spain & Portugal -DSV Air and Sea
• Soren Brondum Petersen, General Director -LINAK Spain & Portugal
• Josep Valls, General Manager - Anticimex España


In this II edición of the Scandinavian Business Forum participated around 50 personas. The speakers shared with them their own experiences of concrete situations where different cultures has interacted, and how the tensions arised was solved, inspiring one speaker to another as well as the participants.


Partner at Zafo Law, Vicente Sebastián Ruiz, who is also the secretary of the Danish Business Circle, was interviewed about the event in Radio Kanal Barcelona. You can listen to the interview (Spanish) here.